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Advantages and disadvantages of using social media
Understand how social media can benefit your business through increased brand awareness, and the potential pitfalls such as ineffective use.
Advantages of hydrogen fuel for vehicles
Hydrogen fuel cell technology benefits to your business in reduced fuel costs and lower transport emissions.
Screen tourism business help and support
Support and advice for screen tourism – including Game of Thrones experiences - in Northern Ireland
Email marketing
Best practice advice to improve open and click rates and boost sales through email marketing campaigns.
What is email marketing?
Definition of email marketing, its importance for your business, the types of email marketing and options for sending email marketing messages.
How to ensure your online sales promotions are compliant
How you can make sure your online sales promotions are compliant and do not mislead consumers.
Game of Thrones tourism in Northern Ireland
The Game of Thrones tourism opportunities in Northern Ireland, including filming locations, legacy and potential for local businesses to take advantage
Major TV and film productions in Northern Ireland
A list of some of the biggest feature films and TV shows filmed in Northern Ireland, including Game of Thrones, Derry Girls and Dracula Untold
Tourist Accommodation Quality Grading Scheme
The entry requirements and assessment process for tourist accommodation businesses to get a star rating from Tourism NI as part of the Quality Grading Scheme.
Tourism visitor experience quality grading scheme
The types of tourism business and attractions eligible for the Tourism NI visitor experience quality grading scheme, and the process to become quality graded.
Advantages of quality grading for tourism businesses
Being quality graded by Tourism NI can bring a number of benefits to your business, including improving your reputation and giving you a competitive advantage.
Tourism five-star rating system
Tourism NI’s five star rating system indicates the quality and standards of various types of tourism business including accommodation and visitor experiences.
Quality grading of caravan and camping parks
Tourism NI’s voluntary five star rating quality grading scheme for caravan and camping parks and the facilities that are assessed.
Accommodation welcome schemes
Tourism NI welcome schemes for accommodation providers to recognise businesses that cater for specific groups such as families, cyclists, film crews and more.
Get the right licences for your tourist accommodation business
An overview of the licences needed to run a tourism accommodation businesses legally, such as alcohol, music and TV licences, and how to apply for them.
Tourist accommodation booking terms and conditions
Terms and conditions set when a guest makes a booking form a legal contract, will normally cover booking, pricing, cancellation policies and more.
Advantages and disadvantages of online travel agents
The pros and cons of selling rooms through online travel agents and booking websites for hotels, Bed and Breakfasts and other accommodation providers.
Choose an online travel agent to work with
The important factors you should consider when deciding to work with an online travel agent or booking website to sell rooms at your accommodation business.
Selling through online travel agents
What to consider when using online accommodation booking websites to sell your accommodation services for hotels, hostels, guesthouses and bed and breakfasts.
Tourist accommodation contracts
Best practice regarding booking contracts, cancellations and handling disputes with guests.