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Digital assets explained
Digital assets refers to owned material that can be stored digitally
How to protect your digital intellectual property
Copyright protection is automatic but still needs to be guarded against unauthorised use or copying
Using other people's digital assets
The use of another individual's digital intellectual property is only allowed with the permission of the owner
Intellectual property in specific sectors
In some business sectors, such as entertainment and software, IP is particularly vulnerable to infringement
Company name as intellectual property
How your company name can work as a unique identifier to form important intellectual property
Trade secrets
What are trade secrets and how can you use trade secrets to protect your intellectual property
How to license your copyright
As a copyright owner, you have the option to grant a licence to others for certain types of use of your work
How to sell or transfer your copyright
Understand how to assign your own copyright to others when you sell or transfer the rights to your works
Copy protection devices for digital content
Digital Rights Management and other copy protection measures can help prevent unlawful use of your copyright material
Renew your registered designs
How and when to renew your design registration to make sure that your design remains protected
Diversifying our farm - Cavanagh Free Range Eggs (video)
Farm diversification example with Cavanagh Free Range Eggs, who successfully diversified their farm to create a business
Starting a successful business - The Present Tree (video)
In this case study, Catherine Cunningham, founder of The Present Tree discusses how she started a successful business
New product development process
Understand the key stages of new product development process (NPD process), from generating ideas and concepts, to product launch
Pricing strategy for a new product or service
Establishing a pricing strategy for a development project to determine how much to invest in it
Checklist: developing a product or service
Step-by-step list on how to develop new products or services, with a checklist of key things to consider before and during development
Buying and licensing other people's patents
How to buy or license a patent that someone else owns
Monitoring patent applications
How to monitor patent activity of your key competitors and check progress of new patent applications to see if you need to object or challenge them
Objecting to patent applications
How to object to a patent application if you think that it might affect your business and make observations to the UK IPO on grounds of patentability
License your designs
How to license your designs and register a design licence with the Intellectual Property Office
Avoid infringing other people's design rights
How to avoid infringing other people's design rights and search the design registers for existing design registrations