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Comply with advertising standards
The laws and codes of practice that govern advertisements and direct marketing and how to work within them by being honest, legal, decent and truthful.
How are advertising standards regulated?
How advertising standards are regulated in the UK by two advertising codes covering broadcast and non-broadcast advertising and how to work within them.
Writing a business plan for a European bank
What to include in any business plan used to apply for financing from a European bank.
Advantages of hydrogen fuel for vehicles
Hydrogen fuel cell technology benefits to your business in reduced fuel costs and lower transport emissions.
Online and email advertising regulations
The special rules and regulations you must adhere to when using online promotional or marketing methods under the CAP advertising code.
Four advertising pitfalls to avoid
Prevent misleading your customers and breaking advertising rules by avoiding these common advertising mistakes.
Advertising complaints procedures
What happens if a complaint is made against you and how you can complain about your rivals' advertisements if they are in breach of advertising codes.
The CAP and BCAP Advertising Codes
What kind of marketing and advertisements the Advertising Codes cover and the key points you need to be aware of.
Tourism - find a case study
A range of case studies showing how Northern Ireland tourism providers have overcome business challenges.
Directories and local media in Northern Ireland
Sources of information, business directories, media and promotional channels for businesses in Northern Ireland
Screen tourism business help and support
Support and advice for screen tourism – including Game of Thrones experiences - in Northern Ireland
Create a more innovative business: top tips
Simple tips to help you make your business more innovative and develop an innovation strategy for success
Six tips for Industry 4.0 adoption
Simple tips to help every business embrace digital technologies to drive innovation, efficiencies, improved customer service and cost savings
Support for manufacturing innovation
Where to find financial, technological and advisory support for manufacturing innovation in Northern Ireland
Products that need CE marking
What products need to be CE marked before you can trade them freely in the EU, which European product directives apply, and when is CE marking required
Protect your business from ransomware
Understand what ransomware is, how it works, what impact it may have on your business and how you can prevent it.
Different types of content management systems
An overview of the different types of CMS, including examples of the most popular open source and proprietary CMS software.
Reporting serious breaches of personal data
Serious breaches of personal data that puts people's rights and freedoms at risk must be reported to the Information Commissioner's Office.
Business budgeting
The importance of managing a budget as part of your business planning and how to create one.
What should be included in a business budget?
Projected costs, revenues, cashflow and profit are some of the elements to include in a budget.