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How to get from unemployed to self-employed
Information and advice on how to get started in business when you are unemployed and key questions to consider.
Business start-up challenges for unemployed people
Guidance on starting your own business when unemployed and how to overcome any potential challenges along the way.
Becoming a sole trader
An overview of the things you need to consider before starting in business on your own and some of the benefits.
UK economic interest groupings
Guidance on UK economic interest groupings (UKEIG) and European economic interest groupings (EEIG) business entities.
Business plan: dos and don’ts
A list of things you must do when creating your business plan and things you don't want to do in order to avoid mistakes.
Selling through retailers, wholesalers and other distributors
The benefits of selling to intermediaries and the key points to consider including how to manage your distributors.
Using a sales agent
Advice on using an outside agency to sell your products and services, and the legal issues this can raise.
Making your sales channels work together
How to manage your sales channels to increase sales including reviewing each channel and supporting them with advertising.
Reaching customers overseas
Reaching customers in overseas markets and the challenges you should consider such as resources, research and local laws.
Stock control systems - keeping track manually
Using inventory listing, stock codes, stock books and a simple re-order system to manage your stock
Business premises and rates in Northern Ireland
Finding the right property for your business and paying rates in Northern Ireland
Business networks in Northern Ireland
Use business clubs and forums to make contacts and promote your business in Northern Ireland
Stock control and inventory
Why stock control is important and the different methods of stock control available to you
What is a search engine and how do they work?
Learn what a search engine is and how the main search engines (such as Google, Yahoo and Bing) work, including how each search engine will analyse your site.
Types of search engine
Understand popular and niche search engines and how you can rank well in search engine results.
Develop a social media strategy
Social media can help your business reach customers, sell products and manage customer enquiries, to make the most of it you should take a strategic approach.
Social media business opportunities and challenges
Some of the opportunities and challenges you should consider when using social media for business in order to make the most of it and avoid common pitfalls.
Crowdsourcing on social media
Benefit from using your social media presence to contribute innovative ideas and solutions to your company's problems through crowdsourcing and open innovation.
Business benefits of advertising
The different ways that advertising can raise your profile with customers and how to do it, such as providing contact details and information about products.
Types of advertising
Consider various types of advertising and choose which is best suited to your marketing goals.