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Franchise costs and returns
Be aware of initial and ongoing costs of a franchise and potential financial performance.
Assess a franchise opportunity
What to find out when considering buying a franchise - including costs, competition, current success and support.
Franchise agreements for a franchisee
Your franchise agreement should cover franchise length, territory, amount of fees, management service fees and royalties, and restrictions.
Buy a franchise
What franchising is, how to find and assess franchise opportunities and how to buy a franchise.
Advantages and disadvantages of buying an existing business
An overview of the advantages and disadvantages of buying an existing business.
Buy an existing business
Advantages and disadvantages of buying an existing business including how to assess and value it.
Existing employees when buying a business
Your legal obligations towards staff already working for the new company.
How to calculate the value of a business
How to find out whether the business you want to buy will be profitable and value for money.
Make sure a business is worth buying: due diligence
Research the new business to ensure it is right for you, use solicitors and accountants to help you.
Where to find a business to buy
Newspapers, trade journals, adverts, magazines, websites and word of mouth will help you find businesses for sale.
What type of business should I buy?
How to choose the right business for you.
Business transfer agents and business brokers
A business transfer agent or business broker could also help you to find the right business to buy.
Advantages and disadvantages of using social media
Understand how social media can benefit your business through increased brand awareness, and the potential pitfalls such as ineffective use.
Advantages and disadvantages of franchising
Franchises have benefits, proven ideas and brand names but the franchisor may restrict how you run the business.
Comply with advertising standards
The laws and codes of practice that govern advertisements and direct marketing and how to work within them by being honest, legal, decent and truthful.
How are advertising standards regulated?
How advertising standards are regulated in the UK by two advertising codes covering broadcast and non-broadcast advertising and how to work within them.
Online and email advertising regulations
The special rules and regulations you must adhere to when using online promotional or marketing methods under the CAP advertising code.
Four advertising pitfalls to avoid
Prevent misleading your customers and breaking advertising rules by avoiding these common advertising mistakes.
Advertising complaints procedures
What happens if a complaint is made against you and how you can complain about your rivals' advertisements if they are in breach of advertising codes.
The CAP and BCAP Advertising Codes
What kind of marketing and advertisements the Advertising Codes cover and the key points you need to be aware of.