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Sales follow-up and relationship building
How to develop trust by ensuring a smooth transition from order to successful delivery and beyond
Make the right sales contacts
Who you should be talking to when contacting target customers and how identify decision makers
Preparing to sell
An overview of what you need to consider before your business sells anything including sales environments and channels.
Food handling and safety: checklist for importers
A checklist showing how to make sure your imported goods are safe and legal for entry into Northern Ireland.
Help and support with food labelling and packaging
Help and information for importers and exporters in the food sector for labelling and packaging.
How to package food for export or import
How to package your food goods for import or export, including the legal requirements, materials you may use and safety considerations.
Food labelling rules for fruit and vegetables in Northern Ireland and European Union
How to comply with labelling and packaging requirements for fruit, vegetables and nuts imported into Northern Ireland and the EU.
Food labelling standards in Northern Ireland and European Union
Labelling standards and claims for food products to be consumed in Northern Ireland and European Union, or exported.
Meat labelling rules in Northern Ireland and European Union
Advice for traders on marking meat within Northern Ireland and the EU.
Food labelling in Northern Ireland and European Union
Labelling guide for food business operators concerning food to be consumed in Northern Ireland and the EU.
Supplying alcohol in a private members club
The rules for supplying alcohol in a private members club and how to register.
Apply for a licence to sell alcohol
How to apply for a licence to sell alcohol in Northern Ireland, who can apply and how to renew a licence.
Mobile marketing and m-commerce
This guide provides an overview of SMS marketing and mobile advertising and their advantages and disadvantages.
Factors to consider before sales
The initial steps you need to take before you begin to sell your product or service including competition, customer base and market share
Sales promotion examples
Methods you can use to promote and price your product or service including vouchers, deals, discounts, free samples and loyalty schemes
Avoid common mistakes in sales forecast
The key things to avoid when drawing up a sales forecast including wishful thinking, not making it achievable and moving goalposts
Retail sales planning
How to prepare for retail selling, including portraying the right image, building strong customer rapport, improving the shopping experience, and driving sales.
Advantages and disadvantages of using commercial agents
The advantages and disadvantages of using a commercial sales agent including cost effectiveness, sales skills and experience in new markets versus a lack of control.
Sales agents and distributors
How sales agents and distributors can help you access new markets and boost your business. Learn the differences, advantages, and strategies for selling through them.
Sell through licensing your product
How you can use an established company to help launch your product or service through a licensing agreement