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How to pitch your music
Follow these simple steps to pitch your music to venues and to gig promoters.
Find an audience for your show
Learn how to increase gig attendance and use simple strategies to help you get more fans through the door.
Booking gigs: the basics
Understand the process of booking gigs, and find out what promoters and venue owners look for when choosing what acts to book.
How to find a venue for your gig
How to find and book the right venue for your live show.
How to approach gig promoters
Understand how gig promoters work and what they expect from you as a band or an artist.
Finance and funding for music businesses
An overview of the different finance options available to music businesses in Northern Ireland.
Northern Ireland Deposit Return Scheme
The latest details of a new deposit return scheme which is set to be introduced in Northern Ireland from 2025.
Choose the right social media platforms
Different types of social media platforms serve different business needs - how to choose the best one or combination to reach your audience and meet your goals.
What are deposit return schemes?
How deposit return schemes typically work along the full supply chain from producers to retailers to consumers.
Drink
Guidance on selling alcohol in Northern Ireland and producing and distributing wine, craft beer and cider
Deposit return schemes
An overview of schemes which provide a financial incentive for consumers to return drinks containers for recycling.
LinkedIn for business
How LinkedIn works for businesses and how you can use it as part of your marketing plan to reach your audience and meet goals such as sales leads and awareness.
YouTube for business
How YouTube can be an effective way of reaching your audience with video content and how to best optimise your videos and manage your channel.
Funding support for creative businesses
Sources of funding support for creative businesses in Northern Ireland.
Advisory support for creative businesses
Sources of information and advice for businesses in the Northern Ireland creative industries.
Creative business support and funding
Discover where to find advice, funding and skills support for creative businesses in Northern Ireland.
Finding support and funding for my creative business - Jude Cassidy (video)
Award-winning textile designer Jude Cassidy talks about finding support and funding to grow her creative business.
Private investment for music
How to find and secure private investment to fund your music project or business.
Grants and subsidies for music
Where to find public grants and support for music businesses.
Crowdfunding for music projects
How and where to launch a crowdfunding campaign for your next music project.