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Debt finance for music businesses
How to raise money for your music project through debt finance, including bank loans, credit cards, overdrafts, etc.
Advantages and disadvantages of using social media
Understand how social media can benefit your business through increased brand awareness, and the potential pitfalls such as ineffective use.
Skills support for creative businesses
Sources of skills support and development for creative businesses in Northern Ireland.
Networking for creative businesses in Northern Ireland
Find out about networking opportunities for businesses in the Northern Ireland creative industries.
Directories and local media in Northern Ireland
Sources of information, business directories, media and promotional channels for businesses in Northern Ireland
Create a more innovative business: top tips
Simple tips to help you make your business more innovative and develop an innovation strategy for success
Six tips for Industry 4.0 adoption
Simple tips to help every business embrace digital technologies to drive innovation, efficiencies, improved customer service and cost savings
Support for manufacturing innovation
Where to find financial, technological and advisory support for manufacturing innovation in Northern Ireland
Products that need CE marking
What products need to be CE marked before you can trade them freely in the EU, which European product directives apply, and when is CE marking required
Email marketing
Best practice advice to improve open and click rates and boost sales through email marketing campaigns.
What is email marketing?
Definition of email marketing, its importance for your business, the types of email marketing and options for sending email marketing messages.
How to ensure your online sales promotions are compliant
How you can make sure your online sales promotions are compliant and do not mislead consumers.
Sales laws
Laws regarding the sale of goods, including age-restriction, Sunday trading and labelling
Recognition for good design
How to get recognition for your design success and capitalise on the opportunities it can generate.
Advantages and disadvantages of email marketing
Email marketing can be a cost-effective way to reach your audience that can drive results, consider the pros and cons to make it work for your business.
Build your email marketing list
How to encourage people to sign up to receive your marketing emails through communicating the benefits, offering exclusive content, discounts and incentives.
Email marketing and privacy law
How to comply with legal obligations when sending electronic mail, including observing the Privacy and Electronic Communications regulations and opt-ins.
Five email marketing essentials to make your campaign a success
Key steps to maximise the impact of your email marketing campaigns including crafting the perfect subject line and keeping it relevant, engaging and consistent.
Measure performance and improve your email marketing campaigns
Analyse the data to monitor the performance of your email marketing campaigns so that you can measure your success and make changes to improve future campaigns.
Email marketing list opt-ins and opt-outs
Opt-in and opt-out procedures for email marketing messages, what type of opt-in and opt-outs mean for your business, and how to follow data protection rules.