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Writing a business plan for a European bank
What to include in any business plan used to apply for financing from a European bank.
Online and email advertising regulations
The special rules and regulations you must adhere to when using online promotional or marketing methods under the CAP advertising code.
Four advertising pitfalls to avoid
Prevent misleading your customers and breaking advertising rules by avoiding these common advertising mistakes.
Advertising complaints procedures
What happens if a complaint is made against you and how you can complain about your rivals' advertisements if they are in breach of advertising codes.
The CAP and BCAP Advertising Codes
What kind of marketing and advertisements the Advertising Codes cover and the key points you need to be aware of.
Create a more innovative business: top tips
Simple tips to help you make your business more innovative and develop an innovation strategy for success
Six tips for Industry 4.0 adoption
Simple tips to help every business embrace digital technologies to drive innovation, efficiencies, improved customer service and cost savings
Support for manufacturing innovation
Where to find financial, technological and advisory support for manufacturing innovation in Northern Ireland
Products that need CE marking
What products need to be CE marked before you can trade them freely in the EU, which European product directives apply, and when is CE marking required
Business budgeting
The importance of managing a budget as part of your business planning and how to create one.
What should be included in a business budget?
Projected costs, revenues, cashflow and profit are some of the elements to include in a budget.
Creating a business budget: key steps
Managing the financial side of your business, including advice on how to create a budget.
Creating a budget for your business
How to create, review and manage a budget for your business, and what elements to include in it.
Budgets and business planning
Definition of a budget and the advantages of using one, including clear allocation of resources.
Using your budget to measure business performance
Benchmark your business using your budget projections and key performance indicators.
Reviewing your business budget regularly
When and why to review your budget and the main steps involved.
Email marketing
Best practice advice to improve open and click rates and boost sales through email marketing campaigns.
What is email marketing?
Definition of email marketing, its importance for your business, the types of email marketing and options for sending email marketing messages.
How to ensure your online sales promotions are compliant
How you can make sure your online sales promotions are compliant and do not mislead consumers.
Sales laws
Laws regarding the sale of goods, including age-restriction, Sunday trading and labelling