Craft brewing, cider making and distilling
Running a craft brewery - Whitewater Brewing Company (video)
Whitewater Brewing Company began in 1996 as a farm brewery located in Atticall, a small village in the Mourne Mountains. The company grew its operations after 20 years and moved to a larger-scale site in Castlewellan. Whitewater now exports its craft beer as far as Russia and Japan.
Managing Director Bernard Sloan explains how the company grew from a small operation in his grandfather's shed to a business with a taproom welcoming visitors and offering tours. Bernard highlights the legal considerations of running a brewery and shares insight on how they market their products.
- "Hygiene - hygiene should be first and foremost in anything that you do."
- "Pricing - put your beer onto the market at the right price."
- "Consistency is key - make sure that you consistently make that beer to the best of your ability."