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Using your budget to measure business performance
Benchmark your business using your budget projections and key performance indicators.
Reviewing your business budget regularly
When and why to review your budget and the main steps involved.
Email marketing
Best practice advice to improve open and click rates and boost sales through email marketing campaigns.
What is email marketing?
Definition of email marketing, its importance for your business, the types of email marketing and options for sending email marketing messages.
How to ensure your online sales promotions are compliant
How you can make sure your online sales promotions are compliant and do not mislead consumers.
Sales laws
Laws regarding the sale of goods, including age-restriction, Sunday trading and labelling
Advantages and disadvantages of business angel funding
Investment from a business angel could help your business but it’s also important to consider any disadvantages of using an angel investor.
International trade fairs
Advice on visiting or exhibiting at trade fairs overseas and finding the right fair for your business.
Advantages and disadvantages of accepting payment cards for sales
Card payments can increase sales, broaden your customer base and cut admin - but watch costs and the risk of fraud.
Choosing a payment card provider
Key factors to consider when choosing business debit, charge or credit cards and where to find providers.
Bona vacantia assets
What happens to a company's assets when it is dissolved.
What happens to company assets when a company is dissolved
What happens to a company and its assets after it has been dissolved, including property, shares and cash.
Payments to former shareholders/liquidators of dissolved companies
How the Crown Solicitor makes discretionary payments to former shareholders/liquidators of a dissolved company.
Recovering assets of a dissolved company
Basics of recovering dissolved company assets and the role of the Crown Solicitor for Northern Ireland.
Order of priority for repayment of creditors
The strict order of priority in which creditors are repaid
Ensuring you are registered as a creditor
How to find contact details for the official receiver or insolvency practitioner dealing with your debtor's case
Advantages and disadvantages of trade shows and exhibitions
Consider the advantages and disadvantages of taking stand space at a trade show or exhibition, such as networking and generating leads, versus costs and high competition.
Trade shows and exhibitions
Getting the most out of trade shows and exhibitions including choosing the correct trade show to attend locally and internationally.
Exhibition legal issues
Ensure your stand is accessible and meets legal safety standards, and that you comply with rules on sale of goods.
Choose the right trade fair
Research and identify the most suitable trade fair for your industry sector whether you are exhibiting or attending as a delegate.