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Set up a basic online shop
Setting up a basic online shop and the equipment and hosting packages you will need including hosting and online payment system.
Benefits of selling online
The advantages to your business of selling online including operational cost savings, reduced processing cost, attracting new customers and gathering data.
Helping customers find your website
An outline of the techniques used to help customers find your online shop including search engine optimisation and pay-per-click advertising.
Avoid online selling pitfalls
How to avoid the problems associated with e-commerce websites, such as inaccurate information, poor navigation, late delivery and lack of customer support.
Change management
Change is constant in business - find out why you should manage it, and how to prepare your staff and business for change.
What is change management?
Introduction to organisational change management and its role in creating and sustaining a successful business.
Types of organisational change
Discover the different types of change in business, and their impact on individuals, groups and the whole organisation.
Importance of change management for business continuity
Having a formal change management strategy can be vital to your business continuity and disaster recovery plans.
Importance of communication in change management
Find out why planning and communication are the two most important factors during business change and reorganisation.
Barriers to organisational change management
Discover common barriers to change management, and where you may experience problems and difficulties with implementing change.
Benefits of change management
Effective change management can improve morale and productivity, and create a positive perception of change for staff and customers.
Change management principles
Explore the principles of change management to help you plan and carry out organisational transformation.
Change management process
Introduction to the organisational change management process, and the steps to effectively managing change in your business.
Cost of change management
Change comes at a cost - here's how to calculate the cumulative costs of change management and make it worth the investment.
Change management models
Overview of the change management models and methodologies, tools and techniques to help you plan and manage change efficiently.
Corporate social responsibility (CSR)
Understand the role and importance of corporate social responsibility, its business benefits, and how to put CSR into practice.
Implementing a successful CSR strategy - Henry Group (video)
Construction organisation the Henry Group, based in Magherafelt, explain how they successfully deliver corporate social responsibility in their business.
Measure the effects of your corporate social responsibility
How to measure the impact of your corporate social responsibility, benchmark and report on your CSR activities.
Importance of PR in corporate social responsibility
It is important to publicise corporate social responsibility internally and externally to help you build reputation and long-term value.
Marketing your business in Europe
How to market your business effectively in another European country, including researching your target audience and establishing new contacts.