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Improving your retail business
Guides to help you enhance and improve your retail business through marketing, growing sales and finding suppliers.
Your retail premises
Guides to help you find and effectively manage retail premises to ensure access for all and a safe retail environment.
Retail businesses and the environment
Guides to help your retail business lessen its impact on the environment and make a real difference on climate change.
Retailing and the law
Guides which summarise common legal issues which retail businesses must be aware of and comply with.
Employing people in your retail business
Guides which can help your retail business to understand employment issues, rights and how to comply with the law.
Employment in your construction business
Guides to help constructions businesses understand their obligations and duty of care to employees
Explosives
Guides for businesses involved in the manufacture of explosives on industry issues including legal responsibilities
Tobacco
Guides to help you understand your responsibilities when running a tobacco manufacturing businesses
Sales and marketing - find a case study
Examples of businesses in Northern Ireland who have overcome sales and marketing challenges
Optimising content for mobile devices
How to make sure your mobile website is accessible and easy to use
Negotiate and close the sale
How to manage a negotiation, and ways of getting the client to commit to your product or service
Who is involved in an e-commerce project?
An overview of the range of interested parties involved in an e-commerce project including marketing and IT and external suppliers
Online selling
How your business can successfully use the internet to sell its products or service including creating an online shop and marketing online
Packaging and labelling for export
What packaging and labelling considerations businesses should consider when exporting goods including local rules and language.
Product packaging design
How the design of your packaging can help you sell your goods and build your brand.
Packaging - environmental considerations
Environmental regulations and considerations when designing packaging including reducing the weight and volume and your duty of care for waste.
Support and guidance for home heating oil suppliers
How home heating oil suppliers can comply with Trading Standards legislation and avoid consumer disputes.
Create your marketing strategy
Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers
Branding and design
Creating a successful brand and using design throughout your business
Traditional marketing
The basics of traditional and offline marketing tactics such as advertising, PR and direct marketing