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Sales forecast assumptions
How to build expected changes in your business relating to factors such as your products and your market into a sales forecast.
Plan and forecast sales
How to use sales forecasting, a monthly prediction of your sales, to improve the management of your business and avoid cashflow problems.
Advantages and disadvantages of Facebook for business
The advantages of a Facebook businesses account such as targeted advertising and customer engagement and the disadvantages such as getting negative feedback.
Create a sales plan from a sales forecast
Advice on how to achieve your sales objectives by creating a sales plan including your focus, the necessary changes, the steps involved and your target markets.
How to find a business mentor
Experienced business mentors can be found through local business networks and dedicated support organisations.
Online business mentoring
Online business mentoring lets mentors and mentees work together wherever they are located at times which suit.
Facebook for business
How to set up, run and monitor a Facebook business page and advertise through Facebook including the benefits and challenges.
Business mentoring in Northern Ireland
Information on organisations that provide mentoring opportunities for local businesses in Northern Ireland.
Facebook advertising
How to use Facebook’s advertising platform to reach your specific target audience and achieve business goals - sales, sign-ups, awareness and engagement
Podcast for business
What you need to consider before launching a business podcast, the pros and cons, and how to set up and run a podcast series.
What to consider before launching a podcast
Identifying your podcast target audience, choosing a podcast name and how often you should release new episodes.
How to set up and run a podcast series
What you need to consider before setting up and running a podcast for your business including buying the recording equipment.
Advantages and disadvantages of having a podcast
Understand the pros of having a podcast for your business such as digital reach and the cons such as time and resources.
Pricing legislation
Legislation that protects consumers from unfair commercial practices, including misleading pricing information such as the unfair trading regulations.
How to get sales appointments
Getting the customer's attention and persuading them to meet you at a sales appointment by getting past the gatekeeper and handling objections
Sales meeting checklist
A step-by-step approach to the sales process from preparation and sales meetings through to closing a sale
Generating sales leads
The importance of leads and generating and qualifying sales prospects including mapping your territory and using databases
The sales meeting
How to prepare for and get the best out of your sales meeting including knowing your customer and making a presentation
How you can use mobile marketing and m-commerce
How you can choose the right strategy and platform for your mobile commerce
What are mobile marketing and m-commerce?
Which technologies allow mobile commerce such as mobile websites, apps, mobile advertising and SMS