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Dealing with bad publicity
Key points to remember when responding to a negative story about your business.
Instagram for business
How Instagram works and how you can use it as part of your marketing plan.
Top tips for using Instagram for business
Tips to help you use Instagram in your business including how to set clear goals, build your following, post the right mix of content, use hashtags and take advantage of advertising options.
Soft Drinks Industry Levy
Guidance for businesses on the Soft Drinks Industry Levy
Self Assessment forms and helpsheets
Forms and further help on Self Assessment
Paying stamp taxes
How to pay stamp taxes including Stamp Duty, Stamp Duty Reserve Tax and Stamp Duty Reserve Tax
Paying pension schemes
How to pay pension schemes
Paying transport and environmental duties
How to pay transport and environmental duties
Reporting changes to HMRC
Keep HMRC up to date with business changes to help make sure you pay the right tax
Climate Change Levy forms, notices and reference material
Access the manuals, forms and reference materials for Climate Change Levy
Capital Gains Tax payments
How to pay your Capital Gains Tax through Self Assessment payment
Digital marketing
Manage your customer database. Email marketing. Develop an e-marketing plan. Generate business from your e-marketing plan. Search engine optimisation. Pay per click advertising. Web 2.0: a guide for business. ...
Public relations (PR)
How to use the media, the internet and other sources of publicity to raise the profile of your business.
Develop an effective sales team
Assessing the need to take on sales staff and how to find the most effective salespeople and motivate them to perform.
The induction process for new salespeople
Integrating and inducting new sales staff into your business, including the areas they will need to become familiar with such as your industry and products.
Measure the performance of your salespeople
Measuring your salespeople's effectiveness with conversion rates and market conditions.
Manage your sales team
Manage and motivate your salespeople with sales-activity reports and customer feedback.
Setting sales targets
Setting targets for your sales team for new sales, renewals and converting lapsed customers.
Setting sales activity targets
Sales activity targets including phone contacts, meetings, lead generation and managing prospects.
Statutory pay and leave
Various types of statutory pay and leave for sickness, maternity, paternity and adoption