Search results
Optimising content for mobile devices
How to make sure your mobile website is accessible and easy to use
Negotiate and close the sale
How to manage a negotiation, and ways of getting the client to commit to your product or service
Who is involved in an e-commerce project?
An overview of the range of interested parties involved in an e-commerce project including marketing and IT and external suppliers
Types of risk your business faces
Understand the main types of business risk - what they mean and how they can affect your business
Strategic risk
What is strategic risk management and how to identify and mitigate strategic risks in your business
Financial risk
Understand the main types of financial risks to your business and find ways to mitigate and reduce them
Evaluate business risks
Risk evaluation helps you determine the importance of each risk to the business and decide whether to take action
Prevent and reduce business risk
Reducing risk to business involves putting in place processes and methods to deal with the consequences of an adverse event
Strategies to help you manage business risk
Common strategies for treating the risks to your business are avoidance, acceptance, sharing, reduction and elimination
Business risk insurance
What is risk protection insurance and how to insure your business against financial losses associated with business risks
Sales ledger
The basics of using a sales ledger to monitor the money coming into your business.
Purchase ledger
What to record in a purchase ledger to keep track of how much money you owe.
Wages book
The value of maintaining a wages book and how to manage it if you employ staff.
Digital financial records
Reasons for keeping computer-based financial records and how to choose bookkeeping and accounting software packages.
Record-keeping best practice
Good record keeping habits and the "four S" approach: system, separate, security, storage.
What should my record-keeping system include?
The legal requirements for a record-keeping system.
Key elements of strategic planning
Understand the essential questions that you should consider as part of your strategic planning process
Steps in the strategic planning process
Overview of strategic planning and management, and the importance of involving different levels of staff in the process
Types of strategic planning models
Using strategic models, such as Five Forces, SWOT or PESTLE analysis, can help you assess threats and opportunities facing your business
Business growth: market research
Use market research to drive business growth and innovation and to stay ahead of the competition