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Tourism NI’s tourism event funding programme, including goals, criteria and example events which have received funding

Organisations that offer funding and support initiatives for growing a tourism business in Northern Ireland, such as Tourism NI, Invest NI and others.

Examples of national, international and local tourism events in Northern Ireland such as concerts, exhibitions and sporting competitions

How to promote your event by developing a brand and creating a marketing strategy and plan for promotional tactics

Set event objectives and consider the various elements of your event, such as the venue, catering and entertainment

Information about the legal requirements you should consider when organising events such as entertainment licences and health and safety regulations

A checklist for event organisers to keep track of the planning process from the initial planning stage to the post-event evaluation

Advice on how tourism businesses can use branding to set themselves apart from competitors and deliver unique visitor experiences.

How your tourism business can take advantage of digital marketing tactics like social media and CRM to promote your offering and drive repeat custom.

Northern Ireland’s traditional crafts and artisan produce presents a unique tourism opportunity – crafts are part of visitor’s cultural tourism experience.

With world renowned productions being filmed in Northern Ireland, the screen tourism industry is growing market – find out how businesses can take advantage.

You should be aware of the various legal considerations before starting up a tourist accommodation business, such as certification.

Guidance and support for offering food tourism experiences like tours, food trails, events and festivals.

How restaurants, hotels, pubs and other hospitality providers can capitalise on food tourism opportunities.

The range of new and emerging niche tourism opportunities in Northern Ireland, such as food tourism and golf tourism.

Niche tourism markets such as screen, music and literary tourism provide opportunities for Northern Ireland businesses.

The niche market of activity and nature tourism is growing in Northern Ireland. It includes hiking, cycling, climbing, birdwatching, walking and canoeing.

Use Tourism NI's Creating Experiences Toolkit to develop your tourism product and create authentic experiences for your visitors.

Business tourism opportunities for tourism providers in Northern Ireland, including the growing incentive travel market.