Search results
Choosing the right brand strategy
How to develop a brand strategy, and use design to create strong brands for your business
Choosing a logo and brand name
How to choose a brand name, select a logo for your business, and create a corporate identity to convey your brand
Managing creative employees
How adapting your management style to encourage creativity can help you get the best from your designers
Comply with overseas products and packaging regulations
To sell successfully overseas you need to know about product and packaging regulations in other countries
Create a knowledge management strategy
How to develop a knowledge management strategy, and use it to transfer, share and use knowledge to grow your business.
Use design to reach overseas markets
Use design to open up opportunities and make your products and packaging more saleable in overseas markets
Build your brand online
The importance of online branding to your business, and how a web design agency can benefit your business
Understand your overseas customers
Understanding overseas markets is the first step towards designing and offering products that will sell
Protecting your designs overseas
Understand the importance of protecting your business’ designs overseas, and how to register your designs in Europe and overseas
Sharing knowledge in your business
How to share knowledge effectively and efficiently between different people and areas in your business.
Knowledge management systems
Overview of the systems you can use to manage knowledge in a business - eg data mining, analytical and reporting tools.
How technology businesses use good design principles
Links to examples of how technology companies use design to promote ideas commercially
8 design tips for creating a successful brand
Follow eight simple tips to utilise design in building your brand and develop a consistent and memorable brand identity for your business
Developing skills in technology design
Where to find courses in industrial and technology design skills
Adapt your design for overseas markets
Common strategies for product adaptation when exporting into foreign markets
The importance of design in innovation
Appropriate use of design can stimulate innovation, adding value to your services and exploiting new markets
Documenting the design process
Why it’s important to document your design process, and how to use this to help you evaluate the design’s contribution to your business success
Advantages of inclusive design
The business benefits of inclusive design and ensuring that your product, service or business are accessible
Chemical manufacturing water efficiency
How chemical industry businesses can use simple, cheap operating practices to reduce water use and save money.
Use design to improve your export potential
Getting the design of products, packaging and marketing materials right can help you sell to overseas markets